Affiliate & Partnerships Manager

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High Growth DTC Health & Wellness Brand

Location: Remote (Full Time),Australia/ New Zealand
Reports to: Head of Marketing

Overview

A High Growth DTC Health & Wellness Brand is seeking an Affiliate & Partnerships Manager to own and scale one of its key customer acquisition channels. Reporting to the Head of Marketing, this role will build and grow the affiliate, creator, ambassador and strategic partnerships program to support customer acquisition, revenue growth and global expansion.

The role will work closely with creators, affiliates and strategic partners globally.

The Opportunity

This is an opportunity to take ownership of a high-priority growth channel within a fast-growing global ecommerce business.

You will develop partnerships with creators, affiliates, ambassadors, health and wellness professionals, communities and complementary brands while building the processes and systems needed to scale the program globally.

The company offers a competitive salary package, flexible remote working arrangements, product benefits, wellbeing support, professional development opportunities and an inclusive team environment.

Key Responsibilities

• Develop influencer and creator outreach strategies to grow the partnership network across key markets and channels
• Identify, recruit, onboard and manage high-performing affiliates, influencers, creators, ambassadors and strategic partners
• Identify new partnership opportunities across podcasts, wellness practitioners, health experts, communities, content creator sand complementary brands
• Negotiate partnership terms, commission structures, gifting programs, paid collaborations and long-term ambassador agreements
• Build and maintain strong relationships with creators and partners through regular communication, performance reviews, product education and collaborative campaign planning
• Act as the primary point of contact for partners and resolve questions, requests and opportunities promptly
• Own the commercial performance of the affiliate and partnerships channel
• Analyse performance metrics, identify growth opportunities and optimise activity to increase customer acquisition, revenue and return on investment
• Prepare regular reports and insights covering partnership performance, campaign results, growth opportunities and market trends
• Coordinate product seeding, creator activations, affiliate campaigns, launches and promotional initiatives
• Collaborate with Marketing, Creative, CRM and Ecommerce teams to develop content, campaign assets, landing pages and promotional materials
• Identify opportunities, test new ideas and drive continuous improvement with minimal supervision
• Build scalable affiliate and partnership processes, systems and playbooks
• Improve the effectiveness, scalability and operational efficiency of the affiliate and partnerships program
• Stay informed about influencer marketing, creator economy trends, affiliate platforms and partnership best practices

About You

• Four to six years of experience across affiliate marketing, partnerships, influencer marketing or creator partnerships within a high-growth DTC ecommerce business
• Strong analytical skills with the ability to interpret performance metrics and make data-informed decisions
• Strong communication, relationship-building and negotiation skills
• Experience using Shopify, affiliate marketing platforms and ecommerce analytics tools
• Experience working with creators across Instagram and TikTok
• Experience with platforms such as GoAffPro,GA4, Klaviyo, Impact, Awin or similar is highly regarded
• Knowledge of TikTok Shop is highly regarded
• Proven ability to work autonomously, think commercially and solve problems independently
• Experience building new initiatives from the ground up
• A creative mindset with the ability to develop effective promotional strategies
• A strong interest in digital marketing and emerging industry trends
• An interest in health, wellness, biohacking or consumer health products is highly regarded

Why This Role Matters

The Affiliate & Partnerships Manager will play a central role in building and scaling one of the company’s highest-priority growth channels.

By developing commercially valuable relationships with affiliates, creators, ambassadors and strategic partners, this person will help drive global customer acquisition and revenue while establishing the systems required for long-term channel growth.

Applications must be submitted through Ecommerce Recruitment.

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